Jude’s Eclectic Resources

Information I pick Up Here And There

June 12th, 2007

Is PayPerPost The Leader In The CGA Marketplace ?

Is PayPerPost the leader in the CGA Marketplace? Well it certainly is shaping up that way. You can read the details below. Since this is a marketing blog I have added a disclosure up top letting people know that I do get paid to blog, but not every post is an advertisement I only take opportunities that fit in with the way I think and has some merit for online marketers. I will try never to give an opinion or review about something I know absolutely nothing about.

I know your gonna say, Here she goes again with the PayPerPost, but it’s too good an opportunity to pass up and it truly is an exceptional way to earn for the blogger. Advertisers like getting the word out about a new product or site and marketers love having another income stream. Most advertisers just want a neutral tone and to create a little buzz. All you have to do is check their product or site and give a realistic review.

Just this morning PPPost received $7 million dollars in funding. I have included the press release below. I find this totally amazing that they have grown so quickly and now are leading in the CGA marketplace. I know they will be creating some fantastic opportunities for the posties. At this time they have a cool game going called Lucky 7’s.
You’ll have to join or click the link above to see what that one is about, but I guarantee you’ll like it.

I’m glad I joined when I did and I can’t wait to see what they do with the money. I have a feeling this is going to be a win win for everyone. Ted Murphy is my hero of the moment.

Press Release:

The PayPerPost Revolution Accelerates, Sponsored
Blogging Marketplace Secures $7 Million Series B

Draper Fisher Jurvetson leads round and joins Board of Directors

ORLANDO, FL – (June 12, 2007) – PayPerPost, the leading marketplace for advertisers to reach bloggers and other consumer content creators, today announced it has completed a $7 million second round investment led by Draper Fisher Jurvetson, an investor in the company’s Series A and one of the world’s leading high-technology venture capital firms. The financing brings the total amount of capital raised by PayPerPost to over $10 million, giving the company considerable resources for further development as the industry’s leading Consumer Generated Advertising marketplace. Additional participants in the round include existing investors Inflexion Partners and Village Ventures as well as new investor DFJ Gotham. With this investment, DFJ Managing Director Josh Stein also joins PayPerPost’s Board of Directors.

“PayPerPost created this exciting new advertising space and has established itself as the industry leader,” said Ted Murphy, chief executive officer of PayPerPost. “Although we’ve only used a portion of our first round capital, this added support from investors unlocks significant growth potential. Our content creator and advertiser ROI metrics clearly demonstrate the upside for PayPerPost’s model. We intend to use this capital to build the infrastructure, visibility and professional expertise necessary to reach and retain a greater network of advertisers and content creators than ever before.”

Since its founding in June of 2006, PayPerPost has signed more than 6,500 advertisers to its groundbreaking service, which has enabled Consumer Content Creators to be compensated for their efforts discussing specific companies, products or services via blogs, videos or other media. The content creators are required to disclose relationships with advertisers on their blog, providing transparency for the end reader. Over 125,000 Internet postings, most in the form of blogs, have already earned money for their creators through PayPerPost’s innovative marketplace. PayPerPost recently released PayPerPost Direct, a disruptive new service that allows advertisers to contract and negotiate directly with individual bloggers they identify through a safe, managed system.

“PayPerPost has laid a strong foundation for the future,” noted Tim Draper, founder and managing director of Draper Fisher Jurvetson. “It continues to attract a critical mass of participants from both the advertising and blogging communities. Analogous to Overture’s sponsored search model, we believe PayPerPost’s business model holds disruptive potential and will enable the company to thrive in the evolving paid-content arena.”

To mark the $7 million dollar funding, PayPerPost has launched a new website detailing the company’s service offering at http://www.payperpost.com. Bloggers and advertisers can easily sign up at the site and begin leveraging the self service marketplace.

June 12th, 2007

What To Expect With Affiliate Marketing

Affiliate marketing is one of the easiest businesses to get started in, but you will not get rich over night. You will have to put some work into it. You can’t just throw up a couple banners and expect the money to start pouring in.

Did you know that somewhere around 90% of affiliates only make about $100 dollars a month. Sure that extra money comes in handy, but should you really take the leap of faith and quit your job.

Are you able to build a website that will convert your visitor? Are you great with search engine optimization ? You have to have traffic and it’s best if it’s targeted traffic; people wanting what you have to sell. It’s a known fact that maybe 1 out of 200 people will make a purchase from you or buy a product that you are an affiliate for.

If you decide to give it a try, the hardest challenge will be the first few months. If you check your stats and see that you are only making a couple of bucks, you’ll find yourself wondering if all the hard work was worth it. If you get some sales going and stay committed with your hard work, the commissions should start growing.

You will probably go through a lot of merchants before you find one that will actually have a product that will convert for you. If you stick with affiliate marketing then you will learn more and more as time goes by and sooner or later and it’s usually later you’ll start seeing a profit and be able to quit that 9 to 5.

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